• air conditioning replacement Naples, FL

The $29 Maintenance Offer: Too Good To Be True?

Written by BooAdmin on . Posted in Uncategorized

“I received an offer from another A/C company for Maintenance at an exceptionally low cost. Can you match this?”

$39DollarMaintenance

It’s a good question, and one we’ve been asked many times.

It cost more than $29 to dispatch a technician (the tech’s time, supplies to perform the maintenance, overhead such as vehicle expenses, insurances, office personnel, etc.). This “Too good” offer is a way to get their foot in the door, so that they can up-sell you on profitable products you might not want, or even need. These products are typically priced higher than average, thus providing the revenue needed to cover the company’s expenses and profit, as well as a tidy little commission for the tech.

This model tends to utilize maintenance technicians (apprentices) that simply clean the system and record readings. They’re not yet qualified to interpret these readings, or experienced enough to recognize potential issues. If confronted with a problem, they’re simply not equipped to follow through with a proper diagnostic, or recommendations for repair. Unfortunately, this model doesn’t foster a true apprenticeship in our trade. It tends to promote based on sales ability, rather than technical skill, and results in many stories of good people having been taken advantage of.

We provide fully trained service technicians for every call, maintenance included, so that you’re given the opportunity to get to know our techs, and to ensure that you receive the best possible service on a personal level.

Related Articles:

Why Maintenance Is Important

Don’t Believe in Maintenance?

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CNR Air Conditioning, Inc.

(239) 455-5972 | 3888 Mannix Drive, #312 Naples, FL 34114

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